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AaronsGirl
31st Aug 2007, 21:01
Life After Reality: A conversation with Eva Avila
Article written by: Angel Karmazenuk
March 29, 2007

Much like regular television programs, Reality TV finds its roots firmly planted in Radio thanks to shows like 1947's Candid Microphone which was the precedent to Allen Funt's Candid Camera and 1954's Nightwatch, a show that recorded the daily activities of Culver City, California police officers.

Unscripted television got its big break in the 1950's with a series of game shows and the first broadcast of the Miss America pageant in 1954 with propelled winner Lee Meriwther - later best known for her role opposite Buddy Epsen in the 1973 television series Barnaby Jones - into national stardom.

Almost 20 years later, the first reality show in the modern sense aired in 1973 on PBS and was a series called An American Family which dealt with a nuclear family going through a divorce.

Just as is the case in the current world of music where a few broad classes such as pop, rock and alternative spurred an onslaught of sub-genres like indie-pop, screamo and post-melodic-hardcore, the universe of reality television also breaks itself down into a variety of sub-categories. There is the 'Documentary Style' with shows like MTV's Laguna Beach: The Real Orange County and the very popular Survivor; 'Special Living Environment' with shows like The Real World and Temptation Island; and 'Dating Based Reality" with shows like Roam Raiders and The Bachelor just to name a few. The sub-category of 'Elimination Shows' seems to be the one spawning the most series of late however, including such hits as So You Think You Can Dance, Dancing with the Stars, Skating with Celebrities, Celebrity Duets and the every popular Idols series.

These competition based programs have attracted millions of viewers on a weekly basis and none more so than the Idol shows. Even here in Canada, most of the nation tunes in to see the live performances and millions vote each week. In an effort to understand the effect these this type of sudden propulsion in the public eye had on contestants, we contacted Canadian Idol contestant, Eva Avila. 20 year old Avila, originally from the region of Gatineau in Quebec, is the winner of the most recent season of the popular competition.

Despite the huge ratings Canadian Idol garners every season, there always seems to be a certain percentage of the population that regards these competitions with scepticism.

"I was one of those people who were really uncertain about those kinds of shows and I was wondering if it was the right way to go or the right way for me or the right path." Says Avila of her initial thoughts on entering the competition.

"I was afraid of the whole instant fame and then just vanishing; which is always the biggest fear for an artist, right? So I was a little sceptical about going to audition; and my friends and my family kind of pushed me to it and they said 'you have nothing to lose.' I kind of decided at the very last minute to go," she added, proving that this indecision and this doubt not only affected the viewers but the potential contestants as well.

Much of these viewers' wariness seems derived from the lack of information that is circulated regarding the processes and the backstage happenings of these contests. Often times a lack of information is viewed as a deliberate attempt at hiding something; a lack of professionalism or an over-processing of the product.

There are also those who out of concern or sheer misunderstanding, assume that the contestants are treated poorly and with little regard to their quick development into reality stars.
"As I was getting through in the competition and got through every round and in the whole process, I found out how professional it was... you know it's a lot of hard work. And they really prep us for it and they give us coaching. I can safely say that this is the best thing that ever happened to me. And my opinion of these kinds of shows has totally changed." Avila claims in response to these opinions.

AaronsGirl
31st Aug 2007, 21:02
"What I can say is that you have to be ready for it though. Because if your not, if you just enter this kind of competition just because you can sing and you don't know yourself as an artist, you don't really know what kind of music you wanna put out there... it takes certain level of maturity and self awareness. You have to know exactly what you want and not just say 'they can do whatever they want with me just because I can sing.' It takes so much more than that." She adds as a warning to those who would consider following in her footsteps.

Of course there are also those who flat out discredit the legitimacy of the entire competition. For them, they see no possible longevity to the career of contest winners and view them as flash in pan, one hit wonders - if that. Avila, who has been performing and winning contests and pageants since she began singing with her father at the age of three, is no stranger to these conjectures.

"Yeah I know, I know. But I totally understand that because I used to think like that. I used to be one of those people who said 'this isn't gonna last' and 'does that person really know what he or she wants' you know. And I would feel really confused about that issue. And now people... well except people from my area or my home town or little parts of Quebec, people didn't know who I was and they were saying 'oh but she's not gonna last' and 'she's just another contest winner.' And I understand why they think that. But now it's gonna be my responsibility to prove to people that I've here to stay. This is my calling and what I feel like I'm meant to be doing and I hope to never get tired of doing this; because it's really what I want to do as a career for a life time. I guess I have no control over it really. People can think that and I don't blame them but I'm gonna do my best to prove to them that I'm not a fake."

Unfortunately, with the inevitable fame that is linked to appearing on television every week comes the inescapable rumour mills. It seems as though people much prefer the negative and shocking to the truth and possibly boring or even lacklustre of talent and genuine niceness. Fortunately, Avila has been fairly overlooked by this practice.

"The only thing I can think of is during the summer when people found out I was dating one of the competitors of Idol and people were saying it wasn't gonna last. Just little things like that." She says with a laugh. But her outlook on the matter and her handling of it denotes the maturity she had previously mentioned was needed when considering Idol as a career move.

"[It] made me laugh... well first of all because we're still together now. Secondly, no matter what people tell you - and this goes not just for celebrities but for like people in school too - I've developed this mentality that people who really know me aren't gonna say that stuff about me and it's absolutely out of my control. I think it's completely useless and a waste of energy to stress over something you have no control over. It's not fun, people say certain things but at the same time you can't worry about it."

There have also been those who feel music related elimination shows have had a negative effect on the current state of mainstream, helping the candy coated pop trend to flourish and spread more rapidly; or at the very least, strengthen it's roots thus preventing the necessary rotary change of mass appeal genres.

"You know what? Those kinds of shows, I think they are a great way to launch a career. After that you can do what you want. It's just a reality that Idol fans are younger children and parents; and somewhere along the way there are people in between that but mostly it's young kids. And of course the first album has to be an idol album which I think is fine, I was really happy with the way it went. But it does have to appeal to pretty much everybody from every age. I mean, look at Kelly Clarkson; her first album was pretty 'mainstream' but then she did another album that was totally more authentically her and I don't even think of her as the American Idol anymore. She's a total individual and an artist. She's very different now. I think you can do whatever you want. I don't know, in a few albums maybe my music will be totally different and I will have evolved a lot. I'm really thankful for those shows because it gives an amazing opportunity to young talent to achieve [their goals]. I don't think it's affecting the mainstream concept in any negative way."

AaronsGirl
31st Aug 2007, 21:05
Avila certainly knows which direction she wants her career to take and as is often the case with youth, when asked what she wanted her legacy to be, her answer was more reflective of her dreams and the distinct goals she has set for herself.

"When I die I would love people to remember me as a genuine, international artist that was versatile. Like I mentioned. I would love to do acting. I would love to sing in three languages. I would love to follow in Nelly Furtado's footsteps in the sense that she is a very international artist and she's not afraid to embrace her Portuguese background. I would love to do the J-Lo thing and do acting and singing and dancing and maybe one day have my perfume and my clothes. I'm thinking big right now and I don't know if I'll get to do all that. But you'll never know until you try. I would love to be able to touch people and if you think about Whitney Houston or Aretha Franklin or Alicia Keys, people that have so much soul. That's the main thing I want people to remember me as someone with soul."

t's an unfortunate reality that few Canadian artists can reach the level of internationalism of Furtado or Celine Dion but it seem quite possible that with the drive she displays Avila will get to fulfil at least part of her dreams. But lets be honest, she has already attained a level far greater than most others thanks to Idol which served as a stepping stone to the next stage in her career. For many, this will be the end of the line. It seems to have been for most of the winners who have succeeded her. Not the national recognition is something to be scoffed at.

"Well, I truly believe in destiny and that everything happens for a reason and it's up to you to read the signs. I'm happy doing what I'm doing right now; but the way I'm feeling is that this is supposed to be just the beginning. But if this is the extent of it, then that means I'm not meant to do anything else." Avila told us when asked if she would be satisfied is 'this' was the extent of her career; a national career that would permit her to tour the nation to promote her new album. But it was her parting words that really showed us what this talented and goal orientated girl was capable of.

"All I know is that I'll do my best and I will do everything in my power to get to where I want to be but if I don't get there it's 'cause it wasn't meant to be and I'll be happy knowing that I tried."

Regardless of what has been written here or in other publications, there will always be those who love the premise of reality television and those who detest every aspect of it. But nobody can dispute that sometimes true talent is discovered. Kelly Clarkson is living proof of that in America. Eva Avila has distinguished herself so far as being the potential Canadian follower of Clarkson's footsteps. Certainly her marketability in Canada is equal to that of her American reference. Only time will tell. We here at CONFRONT certainly wish her the best of luck.

In the meantime make sure to tune into Canadian Idol season 5 for which auditions began in Vancouver on February 3. This edition will visit nine more cities across Canada in a 10-week trip and will air in coming months. This year, the network announced that the auditioners will be permitted to play along with their instrument during their audition; making it the second Idol program in the world to do so after Australian Idol 2006.

Eva Avila's debut album titled Somewhere Else is now in stores. For more information please visit: http://www.evaavila.com/en/index.html
http://www.confrontmagazine.com/main/expose.php?archive=04-2007&page=4